10 Reasons to Ditch Name Brands and Choose Generics

10 Reasons to Ditch Name Brands and Choose Generics

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When you’re get more info strolling down the supermarket aisle, the options can be daunting. On one hand, you see name-brand products, with their eye-catching packaging and heavy advertising. On the other hand, there are generic items, which are often cheaper but less familiar. Opting for store brands can be a wise way to cut costs without losing quality.

Store brands are produced by third-party companies, under the store’s brand. Often, these products are very similar to name-brand versions. The main difference? Private label options don’t include expensive marketing campaigns that national brands build into their pricing.

Many people assume that store brands are not as good, but research studies have shown that customers often can’t distinguish between store brands and name brands. In particular when it comes to basic pantry staples like salt, the product is practically identical.

In the case of medicines, the core ingredients are regulated and must meet the same standards, so whether you’re buying branded medicine or store-brand versions, you’re receiving a similar product at a lower price.

In other categories like toiletries, you might feel a bit risky to try store brands, though you might be surprised. Even if a cleaner isn’t quite right, the money saved can add up over time. Many stores even provide return policies on store-brand products, making it risk-free to try.

The important thing is that you don’t have to go all-in at once. Try switching a few staples initially—like baking ingredients, household items, or snacks. Over time, you'll likely notice how much you’ve saved. By being open to private labels, you’ll notice significant savings in your grocery bill without feeling like you’re sacrificing quality.

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